Joining forces to further strengthen our omnichannel capabilities
September 23, 2021, London, UK – OPEN Health has today announced the acquisition of London-based agency ARK. ARK has a unique approach to delivering data-driven, digital-first creative campaigns. Integrating the ARK business with the OPEN Health Group further strengthens our global creative, digital-first resources, and our ability to offer our global clients measurable omnichannel campaigns.
In terms of scale, the acquisition means OPEN Health will now consist of approximately 875 people in 16 locations across 6 different countries including the USA, UK, The Netherlands, Germany, India and China.
Dominic Marchant, Founder and Chief Creative Officer of ARK, said, "Over the past three years, we have proudly grown both the core ARK business and the ARK Comms sister agency to ensure clients receive data-driven campaigns where digital is truly integrated. In joining OPEN Health, we are significantly expanding our geographical reach and will be able to work with the expert in-house digital team to deliver a wider range of omnichannel creative services to our clients. We very much look forward to working with the OPEN Health management and Amulet teams to contribute to the long-term growth of OPEN Health.”
Rob Barker, Chief Executive Officer at OPEN Health comments, “We are delighted to welcome ARK into the OPEN Health family – this is a strategic acquisition to enhance our already excellent creative and digital capabilities, further supporting our unique range of offerings and opportunities for innovation to support industry change and growth.”
The merger enhances and supports OPEN Health’s positioning – deep, broad, and united:
- Deep in that the acquisition will further enhance the deep levels of creative, digital and data-driven expertise and the global understanding our teams have, to ensure we can deliver innovative, market-leading solutions for our clients.
- Broad in terms of the ability to offer clients a truly comprehensive breadth of expertise across many Centers of Excellence and deliver world-class communications across a wide range of media.
- United as one flexible organization, with a highly skilled and diverse team working together across the globe to harness the power of the collective to solve complex challenges and deliver truly innovative and best-in-class solutions to our clients. Strong interpersonal and cultural fit are the underpinnings of the business integration, with shared values around collaboration and intellectual curiosity.
OPEN Health is a portfolio company of Amulet Capital Partners, LP, a US-based private equity firm focused exclusively on the healthcare sector.
Sandy Royden, COO OPEN Health
Tel: +44 7837 945243
Candice Subero, Global Marketing Lead
Tel: +1 240-483-4323
About OPEN Health
OPEN Health brings together deep scientific knowledge, global understanding, and broad specialist expertise to support our clients in improving health outcomes and patient wellbeing.
We are united as one flexible organization, harnessing the power of the collective to solve complex challenges. Being built from cohesive partnerships across a range of specialist sectors (including the Peloton and Pharmerit integrations back in December 2018 and November 2019, respectively), gives us the ability to approach opportunities from fresh perspectives, creating solutions and innovations for market access and medical communications that are informed by the experience and knowledge of the many.
Our global team of experts — many with PhD and PharmD degrees — work strategically alongside our client partners in Medical Affairs, Health Economics and Outcomes Research (HEOR), Market Access, and Commercial teams across a wide range of therapy areas.
OPEN Health – Established as many. United as one.
For more information on OPEN Health, please visit www.openhealthgroup.com
ARK is the first data-driven, digital-first creative agency in healthcare. ARK takes the traditional creative approach to advertising, medical communications and PR and adds data to help sharpen its effectiveness. From brand strategy through to implementation, ARK builds omnichannel campaigns. ARK Comms was founded a year after ARK launched and specialises in developing human-centred health and medical communications, again with a data-driven, digital-first mindset.
For further information on ARK, please visit www.ARK.agency
For further information on ARK Comms, please visit www.ARKcomms.agency