OPEN Health, the family of expert practices working in partnership to drive positive change in healthcare communications and market access, has appointed Jeff Anderson as European Lead for the combined business across OPEN VIE and Pharmerit Europe. Jeff will report to COO, Sandy Royden.
In this new role, Jeff will be leading both the current OPEN VIE and European Pharmerit teams - driving the continued integration to form a 160 strong team with strengths across all four Centres of Excellence:
- Modelling and Meta-Analysis
- Strategic Market Access
- Real World Evidence and Data Analytics
- Patient Centred Outcomes
Jeff joins OPEN Health with a wealth of global experience in this area. Starting initially in Primary Care Commissioning – from both a UK NHS and then external consulting perspective - Jeff then moved to be Director of Consulting, Innovation and Knowledge Transfer and a Senior Research Fellow at ScHARR (University of Sheffield). In 2014 he moved to Evidera and has spent the last 6 years undertaking a number of roles from Principal Consultant, to VP Global Business Development before providing interim leadership to the Evidence Synthesis, Modelling and Market Access Communication teams, where he was responsible for global operations, commercial strategy and business performance.
Commenting on his appointment, Jeff said, “I am excited about joining a Group that has grown significantly but still has continued ambition. The particular focus on people at OPEN Health alongside the role challenge of developing new sources of value for our clients, makes this role one I am thrilled to be starting.”
Sandy Royden, COO said, “Jeff joins us with a unique commercial perspective and fantastic experience. We are excited about Jeff taking OPEN VIE and Pharmerit in Europe to the next level and continuing to deliver fantastic client solutions to Medical Affairs, HEOR and Market Access.”