Written by Louise Carrington on Tuesday 3rd July 2018
Developed for Jazz Pharmaceuticals, ProtocALL is a highly-bespoke project management tool providing access to clinical trial protocols. The ProtocALL tool has enabled medical colleagues to better understand how their product is being used within clinical trials.
PlanIT is the first tool that links the tactical activities of a brand, the involvement of the HCPs and the change in advocacy of those HCPs. PlanIT enables internal teams to have visibility on how they are involving HCPs with their tactical activities and monitor this throughout the year.
Entries will be assessed on the campaign objectives and strategy, tactical implementation, effectiveness, creativity and innovation in the delivery. Good luck to Gemma Allen, Senior Digital Communications Lead, and her team who have submitted these excellent entries!
To learn more about PlanIT, our digital expertise or how we can support your strategy through digital communications, please contact:
Louise Carrington, Client Partnership Lead
+44 (0)7468 714548 | Louise.Carrington@succinctcomms.com